You may not realize it, but an email address holds more significance than you might think. In essence, your email address becomes your business brand name. ![]() Using such an unprofessional email address can damage your reputation and undermine your clients' trust in your brand.Ī professional email address not only adds a touch of professionalism to your business, but also ensures that the public takes your business seriously. However, when it comes to business, it's time to set aside those nostalgic memories and reserve them for a laugh with friends. Instead, the first thing they notice is that you're using a personal email account, which is clearly not associated with a professional business.Įvery single person (don’t say you haven’t□) has owned an email account named something like or at some point. But here's the catch-the recipient doesn't get to see all the impressive content. ![]() Imagine this: you've put together an impeccable resume, composed a beautifully crafted an effective follow-up email to a client, or sent an appealing offer to a potential lead with a catchy subject line. How can you make a first impression on your recipient, the second you send out an email? Well, when we consider that every second person or so decides whether to open an email or not depending on who it’s from.
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